FOR CYBERSECURITY CONSULTANCY OWNERS

How to grow a cybersecurity consultancy beyond referrals.

Become known. Generate qualified demand. Build a business that grows beyond you.

Weekly articles and episodes on how to market a cybersecurity consultancy, turn authority into qualified demand, and grow without everything dragging you back in.

Latest articles & episodes.

Nobody's linking in on linkedin
Why your LinkedIn posts aren't converting into clients demand Jul 28, 2026
NIS2 Is Filling Your Pipeline. Here's Why Your Cybersecurity Consultancy Still Isn't Growing demand Jul 07, 2026
Why Warm Prospects Go Cold and the 7 Beliefs Every Buyer Needs First demand Jun 16, 2026
What the AI Executive Order Means for Your Cybersecurity Consultancy Pipeline demand Jun 09, 2026
Why Your Best Client Might Be Killing Your Pipeline demand Jun 03, 2026
The 3 Buyer Signals Every B2B Consultant Needs to Mine From Their Sales Calls demand May 26, 2026
Referral Marketing for Service Providers Who Are Done Chasing Clients demand Apr 14, 2026
The Pricing Strategy That Helps You Close More Deals Faster
How to price cybersecurity consulting services (and stop competing on day rates) demand Feb 25, 2025
LinkedIn Lead Generation for Coaches: 3 Strategies to Boost Sales with Manuel Hartbauer
LinkedIn lead generation for cybersecurity consultancy owners: 3 strategies that aren't spammy demand Feb 04, 2025

1 2

Hey there! I'm Deirdre Martin.

I'm a business coach for cybersecurity consultancy owners, with Level C brand strategist credentials and 20 years in banking and financial services behind me. I help owners become known, generate consistent qualified demand and build businesses that grow beyond them. Without burnout, bottlenecks, or BS.

Home is rural Kilkenny: two Bernese Mountain dogs, one Irish Sport Horse, my incredible husband and our beautiful girls.

Not sure what's actually capping your growth? Start with the free diagnostic.

TAKE THE FREE GROWTH DIAGNOSTIC

Get one idea a week.

One idea a week on becoming known, generating demand and growing beyond yourself. Straight to your inbox.

We hate SPAM. We will never sell your information, for any reason.

Prefer to listen? New episode every Tuesday.

LISTEN ON SPOTIFY